QR Code Review – Velcro Industrial Strength Strips

qr-code-reviews-velcro-insustrial-strength-stripsMaking effective QR codes takes work.  To shortcut the amount of learning and work required, you can look at how others are using QR codes.  By using the best techniques you find and avoiding the worst problems, you can make your QR codes be the best they can be.

qr-code-reviews-velcro-insustrial-strength-strips-qrToday we look at a QR code you can find on a package of Velcro Industrial Strength Strips.  The code measures about 5/8 of an inch square but does not include a call to action or URL.

As you can see from the QR code image, most customers will infer that scanning the code will provide more information about Velcro strips and how they can be used with tools.

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QR Code Review – Tanimura & Antle Sweet Italian Red Onions

QR Code Review - Tanimura & Antle Sweet Italian Red OnionsMaking effective QR codes takes work.  To shortcut the amount of learning and work required, you can look at how others are using QR codes.  By using the best techniques you find and avoiding the worst problems, you can make your QR codes be the best they can be.

QR Code Review - Tanimura & Antle Sweet Italian Red Onions - QR codeToday we look at a QR code found on a bag of Tanimura & Antle Sweet Italian Red Onions.  It measures a little less than 1 inch square and does not include a call-to-action or URL.

I’ll bet the call-to-action was there in the beginning but when the onions were being cut, it’s eyes were watering and it had to go (what… a call-to-action can’t have eyes???)

On a completely unrelated note, if you’ve ever wondered why your eyes water when you are cutting or preparing onions, here is your answer.  If that is not enough, here is more information.  The end result is that something in the onion turns to gas and when that gas hits your eyes (or really, the moisture in your eyes), it is converted into sulfuric acid.  Sulfuric acid is the same stuff in your car battery.  Of course, onions do not produce very much sulfuric acid and it is very weak, but it still burns.  

Once you cook the onions, the substance in the onions that causes all the problems is inactivated and all is well for your eyes.  So, battery acid in the eyes = bad, cooked onions = yummy.

Back to the review…

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QR Code Reviews – Springer Mountain Farms Chicken

qr-code-reviews-springer-mountain-farms-chickenMaking effective QR codes takes work.  To shortcut the amount of learning and work required, you can look at how others are using QR codes.  By using the best techniques you find and avoiding the worst problems, you can make your QR codes be the best they can be.

qr-code-reviews-springer-mountain-farms-chicken-qrToday we look at a QR code that was found on a package of Springer Mountain Farms chicken.  This QR code is about 3/4 of an inch square and although there is no call-to-action, there is a URL listed nearby, along with Facebook and Twitter icons to encourage further engagement.

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QR Code Reviews – Mobile BayBears Schedule Card

QR Code Reviews - Mobile BayBears Schedule CardMaking effective QR codes takes work.  To shortcut the amount of learning and work required, you can look at how others are using QR codes.  By using the best techniques you find and avoiding the worst problems, you can make your QR codes be the best they can be.

QR Code Reviews - Mobile BayBears Schedule Card - QR codeToday we look at a QR code found on a schedule card for the Mobile Bay Bears, an AA team affiliated with the Arizona Diamondbacks.  There is a good call-to-action but no URL.

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QR Code Reviews – Nature’s Greens – Kale

QR Code Reviews - Nature's Greens - KaleMaking effective QR codes takes work.  To shortcut the amount of learning and work required, you can look at how others are using QR codes.  By using the best techniques you find and avoiding the worst problems, you can make your QR codes be the best they can be.

QR Code Reviews - Nature's Greens - Kale - QR CodeToday, on Friday the 13th (cue the scary music…), let’s look at a QR code you can find on a bag of Nature’s Greens kale greens.  You may be thinking why anyone would buy a bag of kale?  Well, I have to agree with you to a point, but after making some kale chips (made in the oven after coating the kale in olive oil), it all makes sense.  Back to the QR code…

The QR code is located on the back of the bag and is about 1 inch square.  There is a great call-to-action but no URL.  Notice the wording of the call-to-action; it mentions that shape is a QR code and that you can use a smartphone to scan it for more information and special offers.

How can you add some of those keywords to your QR code call-to-action?

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